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Marketing professionals have been targeting audiences, creating personalized and relevant experiences, and utilizing data to better reach their audiences for years. Internal communicators are still sending mass emails that are long and filled with company speak. Learn the nine steps for internal communicators to think more like marketers and elevate their internal communication objectives.
Nicole Alvino of Firstup and Elizabeth Adefioye of Ingredion talk about igniting and accelerating company culture.
Learn the strategies Cardinal Innovations Healthcare uses to keep employees engaged and focused on company-wide initiatives.
Start engaging with your employees rather than just filling up their inboxes.
A communication audit helps you determine what content you have and what gaps exist that need to be filled in your employee engagement strategy.
Exploring the challenges that organizations face in connecting with millennial workers.
Mobile video continues to overpower any other type of content format, with no sign of slowing down. If companies want to stay relevant, they need to take note and integrate video production within their internal communications channels.
These employee productivity statistics can help you think about ways to create a great work experience where everyone thrives and succeeds.
Employee marketing is an essential part of today’s internal communication role. There, we said it. And we won’t be surprised if comms professionals read that sentence and recoil in horror.
Although employee communication can often be overlooked and under-appreciated, business leaders that do invest their time in its improvement recognize its overall effect on the business as a whole.
The foundation of a great employee advocacy program is strong internal communication to help people understand the company’s mission, vision, and values.
According to transformative new data in the 2021 Edelman Trust Barometer, employers today have become the most trusted institution at a time when confidence in society’s leaders is sorely lacking.
Here’s why taking a multi-channel approach with your internal communications tools will improve the employee experience and your organization’s bottom line.
It only makes sense that good things can happen for a brand when employees share positive information online about where they work.
