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Employee Journeys

Personalise employee experiences with journey automation

Send timely, tailored messages activated by employee attributes and behaviour-based data

Get started with journey tips and resources
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Automated Journey Flows

Automate key messages quickly with pre-built journey flows

Select a journey template, add your content, and customise with just a few clicks. All journey templates feature built-in split logic—no IT needed.

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Fast

Save time with pre-built flow templates, ready to go as-is or easily customised

Easy

Lay out each automation with a one-click customisation flow builder that puts you in control

Customised

Create custom flows that trigger timely experiences in response to an employee action, event, or moment

Explore our EX Content Library

Navigate effortlessly. Whether you seek journey inspiration or solutions, it’s all here to empower your communication strategies.

Start Exploring

Support the entire employee journey

Automate timely and relevant messages for key employee moments to create unforgettable experiences

Get started by crafting irresistible journeys

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Onboarding Journey

Engage your new hires on day 1, introduce your company with messages that make a great first impression
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Promotions Journey

Elevate and train your people with our personalised promotions journey
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Maternity Leave

Support your employees during life moments that matter most
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Celebrations Journey

Recognise your employees on their anniversaries and birthdays through a personalised journey

Accelerate content creation

Access a library of editable communications aligned to employee journeys to get you started faster

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Drive exceptional engagement throughout the entire employee journey, tailoring hyper-personalised campaigns from onboarding to retirement

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Segmentation

Your game-changer for unmatched personalisation

Firstup’s code-free, easy-to-use audience builder gives you the power to target journeys based on employee data, their latest action, and even predictive analytics

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Never struggle with distribution lists again

AI natural language processing makes it super easy to create dynamic segments based on employee attributes

Build your audiences your way

Define precise audiences with as many conditions (and as much data) as you need

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Reporting

Track your success at a glance

View key performance metrics directly in the journey flow builder

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Turn insights into action

Recognise trends and take targeted action to enhance engagement and optimise journey strategy to make every moment count

Filter reports to view insights at every level—organisation, department, location, function, or individual—across the entire employee journey

“Intelligent communication platforms allow you to see a richer view of your employees’ journeys so you can make actionable, impactful decisions faster and drive to better outcomes.”
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Josh Bersin
Global HR Industry Analyst

“It’s about delivering a best-in-class onboarding program to attract, retain, and delight employees—Firstup plays a huge part in bringing it all to life.”

Philippa Weare

Senior Manager of Employee Experience | AGCO

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AGCO gets results with data-driven onboarding

Watch their story

Recommended resources

Explore our library of resources to help you craft an irresistible employee experience

See all

Create high engagement at every phase of the employee lifecycle from hire to retire with hyper-personalised employee journeys

Get started with journey tips and resources
Get started
By providing your email address, you are agreeing to Firstup’s use of your personal information in accordance with our Privacy Notice, which includes receiving marketing emails about our products.