Grow engagement with intelligent content delivery
Cooper University Health Care
| Case Study
A campaign to stop medical errors, which cost the US $17.1B annually
How it started
Dr. Michael Kirchhoff of Cooper University Health Care in Camden, New Jersey, wears many hats. Not only is he the Chief Innovation Officer and Patient Safety Officer, he’s also a practicing physician. Dr. Kirchhoff possesses a rare perspective on what really works when it comes to engaging healthcare professionals to adopt organizational initiatives that make a difference.
One such initiative is the Good Catch program, born out of Cooper’s High Reliability Organization journey, which recognizes employees who raise concerns about possible medical errors — estimated to cost $17.1 billion annually in the US.
Where they landed
“The way we use Pulse Plus [our custom Firstup platform] is to celebrate those Good Catches,” Dr. Kirchhoff said. “It builds an understanding and culture around the importance of reporting. Team members see we take it seriously, and find and fix those errors to make their jobs safer and easier.”
“The best way to reduce turnover is to increase engagement. One of the best ways to energize the team about the work they’re doing is to highlight it for the rest of the organization to see.”
For the full story, watch the video.
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