How Grainger engages its global team

Now, with Firstup, Grainger can ensure important information reaches all the way to the frontline, not only to employees with frequent access to email or a desktop computer. And the results of equipping Grainger’s entire workforce with an omni-channel intelligent communication platform—including a mobile app that can be accessed anytime, anywhere—speak for themselves.

“Email was what we typically used, and we do have high viewers on email,” Brittany Hoerdeman, Communications Leader, Channels and Change Management at Grainger, told Firstup. “But if you look at how people are engaging with the content, it’s on the mobile app—and that’s 10, 12, as much as 15 times more in some instances compared to email.”

From streamlining access to critical information for frontline employees, to automatically translating employee content into a user’s preferred language, for Grainger, there is no doubt about the benefits of an intelligent communication platform.

“We definitely see that Firstup users are more engaged,” Bertrand said.

Discover the full story in the video above.