Connecting a global workforce

The key was identifying a mobile communication platform that would deliver relevant information directly to the mobile devices of employees—wherever they are. It also would need to give employees greater access to other behind-the-firewall tools provided by the company. Booz Allen wanted a single resource that provided all the information employees needed to shine with clients right at their fingertips.

The solution was the Firstup platform

Using the Firstup platform, Booz Allen now engages a workforce that previously had been disconnected. Employees can access critical company information with their mobile devices. Through the platform’s integration with Workday, the firm also can segment employees by role, team, and location to ensure they only receive relevant, personalized information that is specifically targeted for them. Platform metrics allow Booz Allen to accurately measure the level of employee engagement. Finally, Firstup enables the communication team to deliver a weekly newsletter that packages the most important and interesting content to employees in a digestible format.

The company discovered that the workforce had been hungering for this kind of closer connection with the home office. Within 18 months, 41% of employees had registered for the platform. The goal now is to enroll 50% of the company within the next year.