Why Firstup

The best companies communicate with Firstup

Firstup delivers personalized communication and data insights to improve the employee experience at every moment that matters.

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Why Firstup is different

Our visionFirstup brings modern, data-driven consumer marketing principles and activation to the workforce for better employee experiences.
Unified communication platformFirstup is purpose-built to deliver hyper-personalized communications across the entire employee journey.
Market leaderTrusted by Fortune 100 customers, Firstup has deep industry expertise and a proven track record of customer success.
Intelligent personalizationFirstup is the only platform built to activate both attribute and behavior-based data to intelligently orchestrate hyper-personalized journeys.
Actionable employee insightsGain insights across the employee journey and take action to drive stronger engagement and increase productivity.
Unified employee profileA unified profile that continuously updates and learns from employee attributes and engagement data for personalized segmentation.
Industry leader

The intelligent communication platform

Firstup is transforming the way companies reach and engage their employees. Our intelligent communication platform activates employee data to create hyper-personalized experiences throughout the employee lifecycle.

“Today, as employees feel overwhelmed and overworked, a next-generation intelligent communication platform like Firstup is a very hot commodity.”

Josh Bersin
Josh Bersin

Founder & CEO, The Josh Bersin Company

Customer proof

How our customers drive growth with Firstup

Our customers bring their goals to life by connecting every employee—and see real results. From faster onboarding to higher retention, they’re proving that better communication drives growth.

View customer stories

What our customers are saying

Firstup delivers personalized communication and data insights to improve the employee experience at every moment that matters.

View customer stories
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higher employee engagement with Firstup over email, seen by Grainger
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reduced time spent on weekly newsletters by Boston Children's Hospital
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employee hours saved by Southern Company Gas

Our customers are raving fans

Industry giants—including KraftHeinz, Dow, Ford, and Boeing—rely on Firstup to connect with 18 million employees, deliver personalized communications, and gain valuable insights to enhance engagement. Over 90% of customers recommend the platform.

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For 3 years running, Firstup has been named a Leader in the 2025 Gartner® Magic Quadrant™ for Intranet Packaged Solutions!

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