Founded in 1895, Lincoln Electric started as a “spark of ingenuity.” As the global leader in arc welding and cutting, they were founded on innovation but grounded by a shared purpose of “operating by a higher standard to build a better world.”
Now, their team of fewer than 2 FTEs leverages the Firstup platform to reach their global audience of over 11,000 employees in 13 languages across 56 plants in 19 countries.
Join Amanda Butler, VP of Investor Relations & Communications at Lincoln Electric, as she shares how their small but mighty team leveraged a pent-up demand for storytelling and sharing into a global communications hub. She’ll share her tips for:
- How even small teams can produce large results
- Using the power of translation to help make sharing easier and more effective
- Onboarding a team of content contributors to help you weave a richer story
- Creating one company culture to highlight work around the world