In today’s challenging healthcare labor market, organizations face unprecedented retention challenges, with more employees leaving than entering. Nebraska Medicine reversed this trend by embracing a modern marketing approach to employee communications.
Join us to discover how Nebraska Medicine decreased voluntary turnover by 16%, reduced first-year turnover by 15%, and increased new hires by 22% through their innovative “Together. Extraordinary.” employment brand initiative.
Key Takeaways
- Modern Communication Approaches: Learn how to bring marketing best practices to employee communications for increased engagement
- Intelligent Onboarding Journeys: Explore how Nebraska Medicine leveraged technology to create personalized first-year experiences that significantly reduced turnover
- Metrics That Matter: Understand which KPIs most effectively track employment brand success and employee experience improvements
- Cross-Functional Collaboration: Discover how HR and Marketing created a powerful partnership that amplified both teams’ impact