Now Live: Q1 2026 Release: Expanded Personalization Features

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About us

We believe in the power of communication

Firstup delivers personalized communications at every moment along the employee journey for higher productivity and retention.

Our values

Putting people first to lift companies up

Innovate boldlyWe think differently, act boldly, and push the frontier of how communication and engagement can transform our customers’ businesses.
Relentlessly deliver customer valueOur customers’ success drives everything we do. We continuously deliver solutions that power their growth, strengthen their performance, and help them achieve meaningful business outcomes.
Be accountableWe take responsibility for outcomes, follow through on commitments, operate with integrity at all times, and build trust through our choices and actions.
Be realWe make fact-based decisions and lead with authenticity and transparency. We speak truthfully about what’s working and what’s not, and treat feedback, both giving and receiving, as a catalyst for improvement.
Be a team playerWe work collaboratively to deliver great outcomes for our customers and our company. We celebrate each other’s wins and learnings.
Operate with pace and urgencyWe act with the conviction that speed is an essential ingredient of winning. We operate quickly and decisively to deliver the outcomes our customers need and the innovation the future demands.
Trusted by top global brands
Who we are

Making work better for every worker

Despite a world of technology, 110 million deskless workers—80% of the global workforce—are often left disconnected. This communication deficiency affects change management, onboarding, training, retention, and much more. In the face of this challenge, Firstup is committed to reshaping communication paradigms for the workforce.

What we do

Improving the employee experience at every moment

Our unwavering commitment places employees at the heart of communication. Firstup brings the power of campaigns used in the consumer world to the employee experience. Welcome to the Firstup intelligent communication platform—seamlessly delivering personalized, data-driven campaigns to every worker.

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Who we are

Fostering a culture of inclusivity

We believe in the power of inclusivity, meaningful connections, and personalized experiences. We strive to cultivate an environment that values diversity and respects differences, creating equitable opportunities and empowering individuals in our collective success.

Learn more about Firstup