Firstup for ServiceNow

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Mike Vilimek
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Learn how bringing together ServiceNow with Firstup enhances productivity and delivers exceptional employee experiences. Firstup and ServiceNow are category leading platforms, but for different reasons.

ServiceNow

ServiceNow is the leading platform for IT service management, HR service delivery, and workflow automation. However, it is not ideally suited for employee communications due to its primary focus on service management and operations functionalities.

The platform is optimized for handling IT and HR-related tasks, ticketing systems, and process automation rather than delivering personalized and engaging communication to employees. Additionally, ServiceNow lacks the advanced features and user-friendly design needed for effective mass communication, such as, an engaging publishing experience, targeted messaging, personalized content delivery, omni-channel delivery, and multimedia integration. These limitations lead to lower engagement rates and ineffective information dissemination when used for internal communications, making it less effective compared to platforms specifically designed for this purpose.

“Any platform can kick off communications. Too often, all that does is add to the noise. Intelligent communication platforms learn how each employee likes to consume information, what channel they prefer, and when and how frequently they use it.”

Josh Berson, Global HR Industry Analyst

Firstup

Communication is at the heart of any great experience, and Firstup is the market leader in Intelligent Employee Communications. Firstup pioneered the market for intelligent employee communications and transformed the way companies reach and engage their employees by activating employee data to create hyper-personalized experiences for millions of employees for the world’s leading brands across every industry.

“Intelligent communication is at the heart of an irresistible employee experience for essential deskless workers and their deskbound colleagues alike.”

Josh Berson, Global HR Industry Analyst

Organizations are now able to leverage the combined power of both of these industry-leading platforms to boost productivity and deliver truly exceptional employee experiences.

Firstup and ServiceNow integrate in several ways to enhance productivity and deliver exceptional employee experiences

The Firstup and ServiceNow platforms offer pre-built integration points designed to help customers maximize the value of their investments in both platforms.

Reach more employees by embedding Firstup Intelligent Communications into the ServiceNow experience

The most successful communications are the ones that reach every employee with the right information, at the right time, on the right channel. For some employees, that right channel may be email or a mobile push notification, but for others it might be through the ServiceNow Employee Center.

The ServiceNow Employee Center is a one-stop-shop for all employee service requests. Employees can search for policy information to HR and IT support. Common cases include requesting a leave of absence from HR or requesting access to a new technology from IT. Because this is a place employees are already going to for information, it also makes it a great place to capture employees’ attention with new important information.

A key integration between these two platforms enables communications built on the Firstup platform to automatically be presented to employees through the ServiceNow Employee Center portal creating even more reach and meeting employees where they are at.

This integration helps joint customers:

  • Save time by automatically publishing content to ServiceNow from Firstup
  • Increase reach and visibility
  • Streamline communication
  • Improve compliance and governance
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ServiceNow Employee Center with embedded content from Firstup

Boost productivity by embedding ServiceNow into the Firstup experience

Joint customers can use the Firstup and ServiceNow platforms together to help boost employee productivity. Most organizations use Firstup’s web experience to present current and past communications to employees. Through a pre-built integration, joint customers can provide a convenient way for employees to access and perform tasks in ServiceNow ITSM and HRSD – directly within Firstup.

This integration helps joint customers:

  • Bring the most frequently used actions from ServiceNow into Firstup
  • Approve tickets and requests, or for check status updates directly from Firstup
  • Reduce friction and improve productivity for employees
  • Get service and answers faster
  • Reduce Support costs
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ServiceNow Case Management embedded with the Firstup web experience

Joint customers can also further enhance employee productivity by making it faster and easier for employees to find the information they need. Firstup’s integrated search capabilities allows Firstup searches to pull information and data from ServiceNow knowledge bases. Employees can search for policy and procedure information without ever having to leave the Firstup experience.

This integration helps joint customers:

  • Provide employees comprehensive knowledge access
  • Create a unified search experience
  • Give their employees quick access to relevant information
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ServiceNow knowledge articles are surfaced directly within the Firstup web experience

In some cases, employees may want to access the ServiceNow experience directly from Firstup. With Firstup shortcuts, joint customers can now give employees direct access to ServiceNow (including specific pages) from Firstup.

This integration helps joint customers:

  • Streamlined access to ServiceNow resources for employees
  • Improve efficiency and productivity
  • Increase adoption and utilization of ServiceNow
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Shortcuts within Firstup take employees directly to the ServiceNow experience

Firstup and ServiceNow work better together because their combined capabilities can significantly enhance employee experience and streamline HR and IT service delivery. Firstup, the leading intelligent communication platform, excels in delivering personalized and targeted communications that keep employees informed and engaged. ServiceNow, a robust HR and IT service delivery platform, excels in automating workflows and improving service delivery across HR and IT operations teams. By integrating these two platforms, organizations can create a unified communication and service management system that fosters a more connected and informed workforce, ultimately driving higher productivity and satisfaction within the organization.

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